top of page
Who We Are
The Creator Marketing Institute is a global hub for advancing knowledge and practice in the creator economy. We help businesses integrate creators, media, brands, and retailers to engage customers and drive measurable growth.
Our Approach
The Creator Marketing Institute is a global hub for advancing knowledge and practice in the creator economy. We help businesses integrate creators, media, brands, and retailers to engage customers and drive measurable growth.
Why it Matters
Creator marketing improves brand sentiment, increases awareness, and drives sales.
Brand Sentiment
Increased by:
55%
Brand Awareness
Increased by:
55%
Sales
Increased by:
46%
Lifestyle creators and ambassadors are now the most influential categories for brands
Lifestyle Creators
59%
Ambassadors
41%
bottom of page